Process

Every project we begin is assigned an experienced content producer who is responsible for leading the client through a three-stage production process: (1) Preproduction, (2) Production, (3) Postproduction and distribution.

Preproduction

We start with research to gain a thorough understanding of your business model, message, objectives, organizational culture, audience, and proposed utilization. We use our research to develop a needs analysis that clearly outlines the need for the video program and its relationship to your company goals. It includes an audience analysis and clearly defines the objectives, distribution, proposed utilization, and evaluation criteria. We use the needs analysis to ensure that video is the right medium to deliver your message and to establish the framework for your content outline, creative concept, and script. The aforementioned documents are used in our transparent process to make it easy for your project lead to provide feedback and approve your program at every stage of development. Preproduction is our blueprint, used to create a custom video production that delivers on your objectives.

Production

Production can take on many forms, however it always reflects preproduction research and your program design. Throughout the production process we leverage leading edge technology and an expanding network of talent to produce programs that deliver on your objectives. We have a keen sense for details and aesthetics that we apply to onsite or studio shoot anywhere in the United States.

Postproducion/Distribution

Postproduction, like the production process reflects your program design. During the postproduction process raw footage and graphics are assembled to create an engaging digital video program consistent with your brand and ready for distribution to the web, televisions, or mobile devices.

Your communications objectives are our first priority. Contact us today to get started or to brainstorm your ideas. Give us a call at 202 905-0499 or fill out our contact form and we will contact you right away!